Performance Marketing Specialist

  • Booste
  • Remote job

Performance Marketing Specialist

Job description

Red Sky is a key part of the Tar Heel Capital Pathfinder's fund - www.thcpathfinder.com, which was launched in late 2016. Our idea is to build projects with a global perspective and with particular emphasis on modern IT solutions. Every year we introduce new, revolutionary products to the market. We support great ideas and promote talents. We help build innovative startups not only by providing financial resources but above all through substantive support.


We operate in accordance with the #venture_building formula - we create projects based on the experience of experts, including teams of programmers, designers, project managers, HR, administration, and marketing - ready to develop and support promising startups. 



 About Booste 

Booste offers revenue-based financing (RBF) to e-commerce businesses to help them finance growth through digital ads, marketing campaigns and inventory spend. We provide flexible financing to companies, with a particular focus on small and medium-sized enterprises, to help them fund growth activities. The pandemic environment has disrupted global supply chains and left numerous businesses with a need to find alternative financial solutions as well as growth in digital platforms that are filling in where traditional methods are unable to help. That is where Booste comes in ;)

We are currently looking for enthusiasts who like a fast work rhythm and have experience with managing paid campaigns.


 Your tasks 

  • Deliver our acquisition strategy and targets for Facebook and Google ads campaigns,
  • Optimize our funnel on Facebook and Google, with acquiring more leads on a WoW basis,
  • Support marketing activities across a cross-functional marketing pipeline,
  • Work closely with content and brand to deliver ads and content with exceptional conversion rates,
  • Lead the evaluation, onboarding, and production process of agencies, including creative, media, insights, and analytics vendors,
  • Analyze data to monitor marketing effectiveness and opportunities across a range of KPIs,
  • Show a strong focus on ROI tracking and monitoring, constantly identifying campaign ROI opportunities,
  • Create target goals, budgets, and detailed projections on a monthly, quarterly and annual basis,
  • Deliver A/B tests constantly to test the effectiveness of our campaigns.

 Requirements 

  • 3-5+ years of experience in a fast-paced, high-growth environment, ideally in the FinTech or Ecommerce industry,
  • Deep understanding of marketing analytics (SQL, Google Analytics, and Excel),
  • Previous advertising experience with Facebook, Google, Instagram, and LinkedIn,
  • Execution-focused and goal-oriented, with excellent project management and time management skills,
  • Fluency in English and Polish,
  • Experience delivering & measuring A/B tests,
  • Some experience in any CMS,
  • Proactive, data-driven, and self-starter mindset,
  • Strong problem-solver and analytical abilities,
  • Demonstrated ability to collaborate effectively across multiple teams,
  • The ability to think in the bigger picture.

We offer

  • Remuneration of 5000 - 10000 PLN net + VAT on B2B contract,
  • 26 days of paid annual leave
  • An important role in the organization, great independence,
  • Work on an interesting project with opportunities to develop skills,
  • Work in a modern office in Warsaw or 100% remotely
  • Great independence in performing tasks,
  • Access to unique knowledge and cooperation with outstanding experts and business partners from around the world,
  • Development budget for books, training, and other materials,
  • Private medical care package (Medicover), Multisport card, group insurance,
  • Inspiring, fast-paced work atmosphere in the international team

Requirements


Collaborate with the most fast-paced #startup_studio in Poland!

Join Booste